It is rightly quoted by George Carlin that, “I recently went to a new doctor and noticed that he was located in a place called the Professional Building. I felt better right away.” Keeping the witticism aside it is true that a suitable location is significant for the success of a clinic. If the clinic is at the right location, patrons get the finest medical assistance comfortably. In addition, it has a few benefits for the doctors too. Let’s see the key factors for choosing a right location for a clinic.
1. Decent Reputation: One needs to make sure that the clinic’s location should have a decent reputation. If the locality is not up to the mark it can discourage the clients from coming to the clinic. Conversely, if the locality is in a posh area it can make the clients feel that the fees might be high reducing the overall clinic’s traffic. Choose the location according to the desired client base.
2. Proximity to Hospitals: Having a clinic near big hospitals can be beneficial, especially for a specialist. One can get a majority of their clients for a second opinion from the big hospitals. In addition, facilities like C.T Scan, Pathology Lab, Sonography, X-Ray etc. are available nearby.
3. Good Visibility: It can be one of the most prominent reasons for the success of the clinic. If people are able to see the clinic more often, the chances of them recalling it at the time of need is a lot more. It might demand an extra investment but such commercial complexes can assure good returns in the long run.
4. Commuting Time: One needs to consider the commuting time required before deciding on the location of the clinic. If the clinic is near the doctor’s residence it can be beneficial for the patients and the clinician too. It allows the doctor to get sufficient time to enjoy their personal life and concentrate on their professional life simultaneously.